Isabella Suplicy & Livia Nunes

A complete production created to introduce three new launches through an encounter between gastronomy, imagery and personality.

For the launch of three new desserts by Isabella Suplicy, Essence developed a complete audiovisual production featuring influencers Lívia Nunes and Francesca Simonsen, filmed at Studio By Grace.

Essence was responsible for the entire project, from creative concept development and scripting to shoot direction, production, photography, videomaking, on set direction and final content editing.

The concept was designed to present the new products in a spontaneous yet sophisticated way, creating a tasting experience in which reactions, conversations and first impressions became part of the narrative.

The setting, framing, filming dynamics and visual language were carefully developed to highlight both the desserts and the personalities of the guests, transforming the launch into content that felt more personal, elegant and shareable.

A project developed from start to finish by Essence, connecting creative direction, audiovisual production and storytelling to turn three new flavors into a complete brand experience.